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Helping You

To Manage Smarter

Join the growing community of subscribers to the Paradigm Shift.

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IT IS TIME FOR A SHIFT!

Every Saturday morning, you'll get 1 framework to grow your business so you can manage smarter.

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WHO IS ANDRE MULLEN?

I spent the last two decades helping recording artists and labels gross more than $5M dollars in new business, deals, publishing, and royalties.

Then, in 2021, I walked away from managing artists to focus on helping artist managers build their client’s brands as well as their own.


3 DIFFERENT WAYS I CAN HELP YOU

The Paradigm Shift
Weekly Newsletter

Every Saturday morning, you'll get 1 actionable framework on audience and revenue growth for your business.

Growth Strategy
Session for Managers

Schedule a strategy and planning session on how to grow and scale your client's business.

Promote Your Business to Our Weekly Readers

Want to grow your audience or customers base quickly? Showcase your brand inside my newsletter.

RECENT ISSUES OF THE PARADIGM SHIFT

TPS #047:
Pressure
is a Privilege

We often run from pressure because of how it makes us feel. In today’s newsletter, I discuss why the feeling of pressure challenges our character and makes us better.

TPS #046:
The Most Important
Framework in Artist Mangagement

There’s one framework in artist management that is most important. In today’s newsletter, I give you the framework for your artist client you need to have.

TPS #045:
Your Mental
Health Matters

Artist managers’ mental health is important. In today’s newsletter, I discuss and give you a framework for processing and protecting your mental health as a music professional.

TPS #044:
The 3 Pillars
of Audience Growth

Still trying to build your client’s audience? In today’s newsletter, I discuss the 3 pillars you need as the foundation for your client’s audience growth.

Join The Shift

Join our growing community getting 1 actionable framework to help equip, grow and monetize your creative business.

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