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IT IS TIME FOR A SHIFT!

Every Saturday morning, you'll get 1 framework to grow your business so you can manage smarter.

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WHO IS ANDRE MULLEN?

I spent the last two decades helping recording artists and labels gross more than $5M dollars in new business, deals, publishing, and royalties.

Then, in 2021, I walked away from managing artists to focus on helping artist managers build their client’s brands as well as their own.


3 DIFFERENT WAYS I CAN HELP YOU

The Paradigm Shift
Weekly Newsletter

Every Saturday morning, you'll get 1 actionable framework on audience and revenue growth for your business.

Growth Strategy
Session for Managers

Schedule a strategy and planning session on how to grow and scale your client's business.

Promote Your Business to Our Weekly Readers

Want to grow your audience or customers base quickly? Showcase your brand inside my newsletter.

RECENT ISSUES OF THE PARADIGM SHIFT

TPS #045:
Your Mental
Health Matters

Artist managers’ mental health is important. In today’s newsletter, I discuss and give you a framework for processing and protecting your mental health as a music professional.

TPS #044:
The 3 Pillars
of Audience Growth

Still trying to build your client’s audience? In today’s newsletter, I discuss the 3 pillars you need as the foundation for your client’s audience growth.

TPS #043:
The Success Matrix
for Artist Management Pt. 2

What is the success matrix? In today’s newsletter, I talk about the second part of the success matrix – the great answer – for artist managers.

TPS #042:
The Success Matrix
for Artist Management Pt. 1

What is the success matrix? In today’s newsletter, I talk about the first part of the success matrix – the great question – for artist managers.

Join The Shift

Join our growing community getting 1 actionable framework to help equip, grow and monetize your creative business.

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