TPS #052: Let’s Talk About the T.R.I.P.
In today’s newsletter, I talk about what a bad deal is and the 4 points an artist and their team should evaluate when a label offers a recording contract.
TPS #051: Respect the Art.
Has respect for the art of music gone? In today’s newsletter, I talk about 3 ways that you know an artist hasn’t forgotten how to respect the art and how it makes the difference.
TPS #049: Plan the Work. Work the Plan.
I have often mentioned the importance of planning. In today’s newsletter, let’s look at the importance of planning your work and working your plan to get the results you want.
TPS #048: 5 Months Taught Me the Best Lesson
There’s one framework in artist management that is most important. In today’s newsletter, I give you the framework for your artist client you need to have.
Playbook #004: The Algorithm Is Not Your Friend
Author: Andre Mullen – 2 min Read Read time: 2 minutes 💡 Big Ideas: 1. The algorithm isn’t your enemy. 2. People consumed with algorithms are the same people who don’t post consistently. 3. The 3 ways to increase visibility on social platforms are to create high-quality content, post high-quality content consistently, and actively engage with […]
TPS #047: Pressure is a Privilege
We often run from pressure because of how it makes us feel. In today’s newsletter, I discuss why the feeling of pressure challenges our character and makes us better.
Playbook #003: The Power of the Newsletter
Author: Andre Mullen – 2.5 min Read 💡 Big Ideas: 1. An email newsletter is the bridge for your client to connect to their true fans. 2. Every artist needs to have an email newsletter. 3. Newsletters cut through the noise of social media. 4. You can use your client’s newsletter to build excitement, offer value, […]
TPS #046: The Most Important Framework in Artist Management
There’s one framework in artist management that is most important. In today’s newsletter, I give you the framework for your artist client you need to have.
Playbook #002: The Mystery of Music Publishing
Author: Andre Mullen 💡 Big Ideas: 1. Every artist manager should have a working knowledge of music publishing 2. Signing a publishing deal doesn’t guarantee song placement 3. Music publishing is about promotion and monetization 4. There are pros and cons in a music publishing deal “I made a big mistake with signing this publishing deal.” […]
TPS #045: Your Mental Health Matters
Artist managers’ mental health is important. In today’s newsletter, I give you a framework for processing and protecting your mental health.